email marketing

EMAIL MARKETING: The do’s and don’ts

Marketing in this fast pacing world is made easier through emails. Email marketing can prove to be very powerful if planned out and executed correctly. However, for effective email marketing, it is very essential to keep in mind what should be done and what should be avoided. Do’s of email marketing:   Use a very Read more about EMAIL MARKETING: The do’s and don’ts[…]

email-marketing

EMAIL IS ALREADY 46 YEARS OLD, BUT STILL YOUNG AND FRESH.

You wouldn’t find a single person today without having an email address. Whether it is just because you wanted to have a Facebook account to connect with your friends, or to get a job in any company your means of communication was through email, even when you wanted to market your product or services today Read more about EMAIL IS ALREADY 46 YEARS OLD, BUT STILL YOUNG AND FRESH.[…]

Boost Up Your ROI By Optimizing Readability

Readability is one of the most important factors an email marketer must consider. You should be testing subject lines and making sure you maintain an optimal performance but it’s all good for nothing if you’re not giving the content readability enough credit. Imagine losing conversions, revenue, and clicks because of that!   We should all Read more about Boost Up Your ROI By Optimizing Readability[…]

3 Reasons why E-mail marketing is instrumental for a small business

The realm of Digital Marketing can be quite intimidating for business owners. Advertising yourself to an audience that is widespread and diverse comes with several risks, but the risks are necessary for the reward. Small Businesses, however, do not function to generate millions of dollars of revenue, they feed a family, pay a child’s college Read more about 3 Reasons why E-mail marketing is instrumental for a small business[…]