- Hotel booking forms become the top e-commerce marketing tools that increase your reservation list
- Offer better user and travel experience for hotel guests starting with a user-friendly and effective hotel booking form
- Creating the best hotel booking form is made easier and faster with quality form builders even for those without savvy computer skills
Hotel booking forms are essential online tools in the hospitality management industry. Whether you are an established 5-star hotel or a newly opened bed and breakfast, having an effective and easy to use booking web form is a plus. The good news is that you can create and integrate this webform without too much complex or technical stuff.
Everything You Need to Know About Hotel Booking Forms
Online hotel booking web forms are tools that are for tracking bookings and managing reservations via the official website of the hotel. Streamlining your booking method using an effective and user-friendly template is a must. This tool is helpful and popular among owners and managers of hotels, inns, hostels, bed and breakfast, and motels, among many others.
You can find numerous free or premium web form builders and templates that can help you customize and embed it in no time. Some basic hotel booking forms can be created through drag and drop options. You can get the kind of look that you want while integrating it using some reputable and powerful third-party apps.
Booking hotel clients is as easy as 1-2-3 with booking web forms. It is a surefire convenient option especially for clients who do not have the luxury of time to go through the usual booking processes like calling a hotel and booking their stay. Moreover, this is a more effective marketing and sales tool because you can reach a wider audience compared to using a phone or an email.
A significant boost to the number of bookings that you gather in your hotel is highly possible especially with the convenience for customers and a wider audience reach.
What can you expect?
So, what do you have to do when creating your booking web form? The good thing about this endeavor is that you have plenty of resources to choose from. Every hotel has its unique features and qualities. You may want to get a specific design depending on your hotel vision and mission, objectives, brand, and the likes.
Some web form builders let you choose from a variety of themes to create your hotel booking forms. The simplest way can be the drop and drag fields, which you can easily rearrange in terms of layout and design. Next, you can simply upload your desired background image or the logo of your hotel or company. There are also appropriate or matching beautiful form themes to choose from, depending on your company objectives and preferences.
In more complex and comprehensive web forms, the collection of booking payment online is also an option. There are numerous trusted payment processors such as PayPal, Stripe, or Square, which you can integrate with your platforms for file sharing. Add your clients or guests to the CRM systems to achieve this particular feature.
Boosting your Efficiency and Brand
Integrating a hotel booking web form on your official hotel website not only increases your efficiency in getting hotel guests. You make it more convenient for clients to book their rooms even if they are always on the go. Moreover, it boosts the positive impression of guests with your brand. Doing so will consequently increase and seal their trust in you given your efficiency in transactions online.
Improving User Experience
The impact of hotel booking forms to the user experience of your target market or audience is an extremely important one. Imagine their convenience when they search for a particular hotel in your category, click on your website, find the best room and accommodation deals, and make that booking right there and then.
Hotel guests will appreciate how easy this online transaction will be. It will make your hotel name more popular than your competition. You can increase your sales and profits in no time. That is how an effective booking web form can enhance the user experience, which in turn will boost your bookings and sales.
Hotel Booking Forms Best Practices
The travel portal is full of numerous options that all work to make the user experience better and more convenient. How do you create an effective hotel booking web form that will convert sure bookings and sales? Different hotels have their unique style and preferences but there are general best practices to always remember.
- Intuitive and Simple
Users have different travel and accommodation needs but they all want something simple to use and can help them complete their transaction in no time. That’s why you need to create a booking form that is not over-complicated, which will only confuse your prospective clients or guests. However, make sure that it is also intuitive and practical to use for better, hassle-free results.
Transparent Booking
In terms of booking a hotel, clients want something upfront. You need to have a web form that discloses all important details regarding your hotel offers and features. Create a web form that has honest and transparent focal elements so that you will not have any issues with hidden fees or charges. This is a huge turn off among guests and will only give you bad feedback if not complaints.
- Professional Layout
You are establishing your brand and it is important that your clients or guests see this from the minute they book their room with you. The good news is that you can find a wide range of web form builders and templates that can help you create a professional and polished hotel booking form. Some templates allow you to customize the images and layouts so that you can integrate your logo and brand in a seamless manner.
- Personalize for User Experience
The trend of personalization is also quite relevant in the field of hotel booking online. You can customize the field contents or the entries depending on what you think will improve the user experience when using your web booking form. Know your target market and work around their preferences and other essential factors. There are advanced technical features such as virtual assistants, chatbots, and data science that can be integrated into your web form.
- Post Booking Interaction
Post-purchase interactions, as well as support for your guests or clients, are a significant component in creating your hotel booking forms. You can stay connected with your users or clients and get valuable feedback to improve your services further. Customer support is also another way of proving your efficiency and credibility in the competitive hospitality management sector.
Other Essential Components in Travel/Reservation Forms
You can find a wide variety of online booking forms for your hotel with different features and styles. However, they have basic elements that are necessary for effective transactions. Here are some of the components you need to include in your hotel form:
Basic Contact Details
This part is a no-brainer no matter what industry you work with when creating your web form. You need the complete basic contact information of your guests first as an initial step in the hotel reservation. They must fill in their name, contact details, arrival date, number of nights, number of guests, and an extra field where they can provide additional notes, requests, or instructions.
Booking Calendar
You can integrate a booking calendar in your system so that the guest can choose the date they want to book your hotel. In fact, a booking calendar is the first thing that your user will encounter during the booking process. This is where they choose their check-in and check-out dates or see which dates are available for booking.
Room Photos and Info
You can choose this option so that your guests may have access to more details about the room or hotel if they choose to. You can also provide the room categories and the matching descriptions of the features per room. Relevant images, as well as key room features, will help boost the user experience by helping them make a more accurate and wise booking decision.
Comprehensive/Accurate Rates
The hotel website must have a transparent booking web form, which may include accurate and comprehensive rate details. This can be extra challenging to make but you can always skip it in your options. However, integrating this component or field can highlight your hotel’s rate difference from others in your category. Make sure you explain your rates or itemize them as clearly and concisely as possible.
Hotel booking forms are your effective marketing tools in an increasingly competitive world of hospitality management. Take full advantage of this important feature because it can have a remarkable impact on your hotel brand, efficiency, sales, and profits. The best thing about creating a hotel booking web form is that you need not hire expensive web designers or IT experts to do it. Simply choose a reputable and trusted web form builder to unravel a wide range of resources for your booking form.
One Reply to “Hotel Booking Forms – Improving Travel and User Experience for Guests”
Great content! Super high-quality! Keep it up! 🙂